I Made a Commercial for Mr. Beast's NEW Chocolate!

Summary by Krater

Daniel Schiffer demonstrates a commercial videography technique for splitting open a MrBeast Feastables chocolate bar on camera, using practical effects, camera tracking, and Storyblocks assets.

From the video

Answers: How do you film a product commercial of a chocolate bar splitting in half?

• product videography
• motion control camera slider
• macro lens techniques
• video editing effects in Final Cut Pro
• green screen compositing

What it concludes

• Recording each half of the chocolate bar separately on a turntable and compositing them in post-production creates a seamless split effect.
• Using a 24mm macro lens allows the camera to stay close to the product while keeping it in sharp focus.
• Adding a gradient mask and drop shadow in Final Cut Pro adds depth and separation to a background replacement.