Why Paul McCartney Won't Be On My Channel
A video on YouTube. In Music Lessons, a Krater category.
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Rick Beato discusses why major musicians like The Rolling Stones and Paul McCartney promote their work on mainstream interview shows rather than on dedicated music channels like his own, concluding that their publicists do not view YouTube music channels as legitimate outlets.
From the video
Answers: Why don't legendary musicians like Paul McCartney and Mick Jagger appear on Rick Beato's music channel?
- music journalism on YouTube
- artist promotion strategies
- interviews with legendary musicians
- algorithmic vs dedicated music audiences
What it concludes
- Legendary artists like Mick Jagger and Paul McCartney do not appear on dedicated music channels like Rick Beato's because their publicists do not consider YouTube to be a legitimate outlet.
- Mainstream interview platforms with general audiences consistently secure major music interviews that dedicated music channels miss.
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