The CRAZY Truth About McDonald's

Summary by Krater

This video details the history of McDonald's, from its founding by the McDonald brothers to its expansion under Ray Kroc and its evolution into a global fast-food conglomerate.

From the video

Answers: What is the insane history of McDonald's?

• McDonald's history
• McDonald brothers
• Ray Kroc
• Speedee Service System
• Franchising business model
• Franchise Realty Corporation
• Fred Turner
• Monopoly promotional fraud
• Super Size Me documentary

What it concludes

• McDonald Brothers' Speedee Service System revolutionized fast food by treating burger-making like an automobile assembly line.
• Ray Kroc partnered with the McDonald brothers and eventually bought out the company, transforming it into a global real estate and franchising empire.
• Franchise Realty Corporation ensured McDonald's profitability by owning the land and leasing it to franchisees.
• Fred Turner expanded operations and maximized efficiency across all McDonald's stores.
• McDonald's Monopoly promotion was compromised by a massive inside fraud ring led by Jerome Jacobson.
• Morgan Spurlock's documentary Super Size Me severely damaged McDonald's public image and led to the removal of the Super Size option.